Next-Gen Audio Advertising

Authenticity Meets Scale
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Introduction to GOST

Why GOST AI is Unique

GOST AI is a patented ad technology that blends human trust with AI scalability by enabling podcast and show hosts to approve their voice clones for ad content. We call these GOST-read ads: dynamic, personalized, and powered by voice cloning technology to deliver authentic, host-approved advertising at scale.

Authentic Cloned Voices

GOST AI replicates the trusted voice of your podcast host, keeping the personal connection with listeners intact.

Scalable Ad Solutions

Reach vast audiences without losing authenticity. Generate limitless ad variations using voice clones, saving time and resources.

Tailored message

Deliver tailored ads to each listener, adjusting content based on location, time of day, and audience demographics for maximum relevance.
What is GOST AI?

Technology Breakdown

GOST-read ads, deliver the best of both worlds: the trust that listeners associate with their favorite hosts, and the scalability and personalization of dynamic ad insertion.

Host-Approved Trust

The host's voice is cloned with their approval, ensuring authenticity. Listeners experience ads in the familiar voice they trust, without the need for the host to record multiple variations.

Voice Cloning Technology

Using advanced algorithms, GOST AI replicates the host's voice down to the finest prosodic features like tone, stress, and rhythm, producing natural-sounding ads.

Dynamic Ad Insertion

Ads are inserted dynamically, tailored to the listener's demographics, location, and time of day in a privacy-preserving fashion. The system uses placeholders in text-based ads that adjust in real-time, making each ad feel personalized.

Comprehensive Ad Integration

GOST AI offers a wide range of integration options, seamlessly working with in-house ad inventories for custom scripts, external ad marketplaces, and full support for the VAST protocol. This flexibility ensures optimal scalability, precise targeting, and real-time personalization, delivering a powerful advertising experience across platforms.

Patented Technology

GOST AI is built on the patent titled "Adaptive Text‒to‒Speech Synthesis for Dynamic Advertising Insertion in Podcasts and Broadcasts" (Patent No. US 12,106,330 B1). This innovative approach to podcast and broadcast advertising enables voice cloning for podcast ads, preserving the host's trustworthiness while enabling scalable ad delivery.
Betella, A., & Richardson, B. (2024). Adaptive Text-to-Speech Synthesis for Dynamic Advertising Insertion in Podcasts and Broadcasts. U.S. Patent No. US12106330B1. Issued October 1, 2024.
Read the GOST AI patent

For Advertisers

GOST AI empowers advertisers with an unprecedented level of personalization and scalability. Our dynamic ad insertion technology enables the delivery highly relevant, real-time ads that adapt to each listener’s profile, including location, demographics, and time of day. By seamlessly integrating with programmatic ad servers, GOST AI maximizes ad effectiveness, automates placement, and increases engagement. With host-approved voice cloning, ads sound authentic, leveraging the trust listeners already have in their favorite podcast hosts to boost conversions.

For Podcasters

With GOST AI, podcasters can monetize their content more efficiently without the ongoing need to record new ads. Our AI-powered voice cloning replicates your voice, ensuring that all generated ads are fully approved by you before use, maintaining the personal touch while scaling effortlessly. This makes every ad sound personal and authentic, preserving the trust and connection between the host and the audience.

Our platform integrates smoothly with existing dynamic ad insertion technologies, enabling real-time, personalized ads tailored to your listeners, so you can focus on what truly matters: creating great content.

Get in touch

We are gearing up to launch GOST AI. Interested in learning more, licensing our technology, or getting early access? Contact us today.
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